KPIS EVERY BUSINESS SHOULD TRACK. 1. The Importance of Branding and The Need to Measure Its Return On Investment (ROI)….
Logos are symbols made of images and text that enable us to identify the brand we like. A good logo is your brand cornerstone. It allows clients to understand who you are, what you do, and your values.
A personalized logo enables you to use it on multiple brand promotion and material channels, whether in Kenya, Tanzania, or Uganda. As a leading design agency in Nairobi, Brand Extreme custom logo designer team ensures they convert your idea into a unique logo. We want people to see your logo at a glance, remember your name, and recognize your product and services.
Apart from looking pretty, does the logo design serve any other function? Logo design has many responsibilities. Let’s look at some of them.
We always ensure your designs stands out from the competitors. The most significant work the logo does is giving your business a unique mark that separates you from other companies. Before getting your business logo, you need to research the competitor’s logo to figure out yours.
One thing your logo should do is to make people recognize and trust you. Brand recognition and trust by your audience is the key to your business success. When we design your logo, we ensure that it acts as a seal of approval that your brand will live up to its brand promises and that clients can trust it.Think about Multichoice DSTV or McDonald’s logo; everywhere it appears, whether Rwanda or Burundi, you know what it is every time and what it does. That is what Brand Extreme creative design does for you.
We ensure your logo design is:
MemorableÂ
There is no reason to have a logo if your audience can’t remember it. You build brand recognition when people can recall your logo.
Simple –
We make sure your logo is simple for people to remember, but still, it represents your business.
VersatileÂ
We understand that you use your logo across a wide range of platforms. From your social media to huge billboards to press releases and websites. So it has to be versatile.
AppropriateÂ
Your designs needs to be fit to avoid turning off potential clients. Even though your logo should be unique, different sectors require a specific logo design. For example, blue is mainly used in financial sectors because it communicates a sense of establishment and trust.
TimelessÂ
Brand Extreme logo designs are consistent and remain relevant. We don’t follow design logo trends that you will need to redesign in the future, hence losing the brand loyalty or equity you built with customers.
A Logo Differentiates You from the Competitors
We always ensure your logo design stands out from the competitors. The most significant work the logo does is giving your business a unique mark that separates you from other companies. Before getting your business logo, you need to research the competitor’s logo to figure out yours.
For example, DSTV Kenya, a satellite television service, and Telkom Kenya are offering customers a free Orange WIFI router and a DSTV decoder as a co-branding partnership to gain market share for both brands.
A logo Design Builds Brand Recognition and Trust
One thing your logo design should do is to make people recognize and trust you. Brand recognition and trust by your audience is the key to your business success. When we design your logo, we ensure that it acts as a seal of approval that your brand will live up to its brand promises and that clients can trust it.
Think about Multichoice DSTV or McDonald’s logo; everywhere it appears, whether Rwanda or Burundi, you know what it is every time and what it does. That is what Brand Extreme creative design does for you.